DIGITAL TRANSFORMATION
The Ribbon Room
The Ribbon Room specialises in ribbon, they produce and sell a vast range of high quality, low priced ribbon worldwide.
The Ribbon Room are well established in the ribbon community as one of the leading brands and sellers of ribbon. The Ribbon Room have a strong following and user base who frequently rebuy products from their website due to their excellent service and quality of product.
What we did
Website Design, Development, SEO, E-commerce, Mobile Website, Sage 50 Integration, Hosting, Content Creation
PRODUCT DETAILS
Challenge, Approach & Solutions
- Create a bespoke Magento e-commerce store
- Create a scalable platform to house over 5000 products
- Increase sales, leads and website traffic
- Streamline workflows and internal processes, linking inventory and sales to Sage 50 for automated stock and sale management
- Digital artwork and banner creation
- Implement a strategic ongoing SEO campaign to compete with heavily competitive keywords
- Create re-targeting and up selling strategies
We needed to create a highly robust solution to achieve the laid out goals, this meant a lot of strategic planning by designers, development and the search teams at Vantage. Due to the nature of the website and setlist of tasks, we had to ensure close workings internally and with the client to ensure the project would be a success.
Vantage created an eye-catching, scalable and robust platform which achieved all the goals set out. Vantage also created series of customised functionality which were executed effectively and efficiently. Successes include:
- Create a scalable, robust e-commerce Magento 2.0 platform
- Increase sales, user traffic and sales leads
- Sales and leads re-targeting
- Automate internal processes cutting internal costs
- Strong SEO campaign with number 1 rankings for highly competitive keywords such as ‘Ribbon’
